Main Street Oktoberfest Jam Returns to Fort Mill Sept. 19

Grab your dirndl, practice your yodel and get ready to raise a stein — the 2026 Main Street Oktoberfest Jam is happening this Saturday in downtown Fort Mill from 12-9 p.m.

The annual celebration brings the community together for a full day of Oktoberfest-inspired fun, with competitions, live music, local vendors, food trucks, kids’ activities and plenty of reasons to spend the day on Main Street.

Whether you’re coming to compete, shop, listen to live music or just soak up the festive atmosphere, there will be something happening throughout the afternoon and evening.

Here’s the lineup:

🌭 1 PM — Brat Throw
Kids and adults can compete in this Oktoberfest classic.

👗 2 PM — Best Dressed: Dirndl & Gherkin
Break out your best Oktoberfest-inspired look! The competition is open to both kids and adults.

🎤 3 PM — Yodeling
Think you have what it takes to yodel your way to the top? Kids and adults can take the stage.

🍺 4 PM — Stein Holding
Test your strength in the traditional stein-holding competition, with divisions for kids and adults.

🎶 4:30 PM — Live Music
Julio & The Saltines will take the stage to keep the celebration going into the evening.

And that's just the scheduled entertainment. Throughout the day, 30+ local vendors, food trucks, kids’ activities and more will line Main Street, making it easy to turn the Oktoberfest Jam into a full day downtown.

Come hungry, decked out in your Oktoberfest finest, and ready for some fun competitions!