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YoCo Taste Trail Week kicks off with Battle of the Burgers Competition

Sourced from a press release issued by Visit York County:

In an effort to celebrate York County chefs and bring awareness to the annual YoCo Taste Trail Week, Visit York County will host a live-action cooking competition, Battle of the Burgers on Thursday, July 27 at The Power House in Rock Hill.

Executive Chef and Owner of the Flipside group, Jon Fortes will face South Carolina State Chef Ambassador, Chef Rob Masone to compete for the coveted title of Battle of the Burgers Champion. The winning dish will be decided by an expert panel of judges.

Battle of the Burgers is free to attend. Don't miss live music, cornhole, and delicious food from The Power House Food Hall. RSVP for a chance to win a gift card to your favorite YoCo Taste Trail restaurant.

YoCo Taste Trail Week Kickoff Battle

Thursday, July 27, 2023 | 6 PM-7:30 PM

The Power House

378 Technology Center Way, Rock Hill, SC 29730

About the Chefs

Chef Rob Masone

A York County native, Chef Rob Masone was born and raised in Rock Hill. Following many successful years as an Executive Chef throughout the Carolinas, Chef Masone ultimately planted roots in Rock Hill with the opening of Kounter. In addition to Kounter, Chef Masone owns and operates Kre8 Xperiences, a funky, full-service events and catering company. Kre8 Xperiences continues to flourish with a highly successful food truck, Twisted Eats which you can find at the recently opened Hoppin' in downtown Rock Hill. Chef Masone currently serves as a 2023 South Carolina State Chef Ambassador.

Chef Jon Fortes

Chef Jon Fortes is the Owner and Head Chef of The Flipside Restaurant Group including Salmeri's Italian Kitchen, Fortes Mill Eatery, The Flipside Restaurant, The Flipside Cafe, Flipside Catering, and most recently, Flip Out Burger. With Jon’s travels around the country, he has grown to appreciate and recognize the importance of local cuisine and a strong commitment to farm-to-plate cuisine. Jon best describes his cuisine as an upscale southern-style of preparing and presenting food. Jon won the Fire in the City culinary competition three years in a row, 2012-2014, and he was the overall champion in 2013. He has competed on various Food Network competitions including Guy's Grocery Games.

Battle of the Burgers Judging Panel

  • Brandon Guffey, South Carolina State Representative, York District 48

  • Brittney Kelly, Co-Owner, The Mercantile

  • Stacey J. Moore, Ph.D., President, York Technical College

  • Tori Gurley, former NFL player

  • Nathan Mallard, The Home Team

About YoCo Taste Trail Week

The second annual YoCo Taste Trail Week, powered by US Foods will return August 6-13, 2023. The week-long promotion encourages visitors and locals to dine out and take advantage of prix fixe menus offered by most participating restaurants. Reservations or call-ahead seating is strongly recommended during YoCo Taste Trail Week. Please check restaurant operating hours when making your plans. Days and hours of operation are subject to change. Click here to learn more about YoCo Taste Trail Week.

“YoCo Taste Trail Week brings our restaurants a new level of exposure and puts York County’s culinary scene on the map,” said Chef Jon Fortes of the Flipside Restaurant Group. “As a small business, we rely on support from locals and visitors, and this is an opportunity for us to connect with clientele during one of our slower times of the year.”


About Visit York County:

As the Destination Marketing Organization (DMO) for York County, South Carolina, Visit York County exists to raise the profile and boost the economy of York County through tourism and destination marketing while also contributing to the quality of life for residents. For additional information, visit


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